Autodesk’s CMO breaks down the branding lessons from Sydney Sweeney’s jeans commercial and Cracker Barrel’s rebrand
Marketers are setting the cultural conversation—with their successes as much as their missteps. But which campaigns are creating healthy tension? When is the right time to walk back a rebrand? Autodesk CMO Dara Treseder breaks down branding and marketing lessons from the most high-profile campaigns of 2025, giving her unvarnished…
